Who’s searching about the trade war? Not Trump states.

The trade war took another of its many turns this week as the United States and China agreed to resume talks in October, sending markets higher. The news is presumably a fillip for Trump-leaning states, which have been disproportionately and purposefully targeted by China’s retaliatory tariffs. That is, if they’re paying attention. A new analysis for China Books Review finds that the states that most strongly supported Donald Trump in the 2016 election are the least likely to search Google for information about the trade war.

States that voted for Trump in 2016 are least likely to search Google for info about the "trade war"
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August news trends

Hong Kong was the most frequent topic of articles aggregated by Google News related to China in August, according to a quantitative news analysis by China Books Review. The analysis, which will be published monthly, uses daily Google News results for stories related to China to identify key trends.

Google News is an important aggregator and, for many publishers, it and the Google search engine account for the plurality of their web traffic. Thus, the stories that Google News elevates plays an important role in shaping popular understanding of China. In August, the data set included 1,575 unique articles from some 200 publications. Article titles mentioning Hong Kong constituted 10% of those aggregated, closely followed by the trade war.

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